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David Ogilvy – The Man Behind the Legend
From a door-to-door salesman, David Ogilvy became the founder of one of the world's biggest advertising agencies. Here are some little known facts about him.
Using Innovative and Unconventional Marketing Ads
In order to offset the effects of the global credit crunch on businesses, some US companies are using more and unconventional ads to keep exiting customers and win more.
How to Select an Advertising Agency
Selecting an advertising agency to support a business can be fraught with problems. Here is a straightforward and effective way to approach and manage the process.